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Why SEO Is Important for Business (Top 20 Reasons)

This guide explains why SEO is important for business. Below, you’ll find the top reasons why SEO is good for business regardless of its size: startup, small business, or enterprise. By the end of this page, you’ll understand why every business needs to invest in search engine optimization if it’s serious about gaining higher quality … Read more

Search Visibility: What Is SEO Visibility In Organic Search?

This guide explains search visibility and SEO visibility. The ultimate goal is to help you understand how these concepts apply to the organic search visibility, rankings, and traffic for a website. We’ll start with the definition of search visibility and SEO visibility so you can see how they’re applied in search engine optimization. You’ll then … Read more

Google Algorithm Updates, Changes & History (Full Timeline)

This page includes a list of confirmed Google algorithm updates. Below, you’ll find a complete history of Google algorithm changes, including the major core algorithm updates and minor ranking algorithm adjustments. The Google search ranking algorithm timeline spans from 2003, when the first update was officially announced by Google, to the present day in 2022 … Read more

Search Engine Visibility: What Is It & How to Increase It

This guide explains search engine visibility. Below, you’ll find out what is search engine visibility, how it’s calculated, and why it’s important for search engine optimization (SEO). You’ll also find a list of tools you can use to check the visibility score for a website in search engines like Google, Yahoo, and Bing as well … Read more

Organic Search Marketing: What Is It? (Plus Examples)

This guide explains organic search marketing. Below, you’ll find out what is organic search marketing and see examples of search engine optimization (SEO) techniques that help improve website visibility on search engines like Google, Yahoo, and Bing. You’ll also get an overview of the top benefits of organic search in digital marketing so you know … Read more

Natural Search: What Is It? (Plus Natural SEO Examples)

This guide explains natural search. Below, you’ll find out what is natural search on search engines like Google, Yahoo, and Bing, and see examples of how a website can rank naturally in the search engine results pages (SERPs). You’ll also get an overview of natural search engine optimization (SEO) techniques as well as an explanation … Read more

Organic Ranking: What Is Organic Rank In Search Engines

This guide explains organic ranking. Below, you’ll find out what is organic ranking on search engines like Google, Yahoo, and Bing, why organic rank is important for search engine optimization (SEO), and get examples of the different types of organic search rankings that a website can have in the search engine results pages (SERPs). Additionally, … Read more

Organic Search: What Is Organic Search Results + Examples

This guide explains organic search. Below, you’ll find out what is organic search and see examples of organic search results that appear on search engines like Google, Yahoo, and Bing. You’ll also get an explanation of the difference between organic search and paid search traffic so you know how each method applies to your website … Read more

How to Get Google Analytics Certification (Become Certified)

In this guide, you’ll learn how to get Google Analytics certification. This step-by-step tutorial will teach you how to get certified in Google Analytics by walking you through the complete process of preparing for and taking the qualification exam for Google Analytics 4 (GA4). The information in this guide is helpful for both beginners and advanced … Read more

Google My Business Optimization Checklist (Complete Guide)

This guide includes a Google My Business optimization checklist. Below, you’ll find a complete GMB optimization checklist with essential guidelines you can follow to improve your business’s local SEO strategy and digital marketing reach. By the end of this guide, you’ll know how to increase the search engine optimization and performance for your Business Profile … Read more

Digital Marketing Tips: 35 Online Marketing Tips for Success

This guide includes a list of digital marketing tips. What you’ll find below are the 35 best online marketing tips and tricks you can use to gain better market positioning, generate more leads, attract more customers, and get more sales for your business. This page is divided into two sections: the first part includes a … Read more

SEO for Google Sites (15 Tips for Optimizing Google Sites)

This article covers SEO for Google Sites. Below, you’ll find out everything you need to know about making Google Sites more SEO-friendly so your websites can be indexed and ranked higher in the search engine results pages (SERPs) for specific keywords. Google Sites are a popular digital marketing platform by Google that you can use … Read more

Advantages of SEO: 20 Benefits of Search Engine Optimization

In this article, you’ll learn about the advantages of SEO. As you’ll discover below, there are many SEO benefits that apply both directly and indirectly to the growth of your small business or company. And if you want to stay competitive with your startup or organization, then it’s important to understand how you can use … Read more

How Does Google Trends Work? (Search Trends Explained)

This guide answers the question, “how does Google Trends work?” Below, you’ll find out how Google Search Trends works to provide data for specific queries so users can compare interest and popularity over time. You’ll also find out Google Trends can detect trending topics in real time and display that information in graphs and charts … Read more

What Is Google Trends? (And What Is It Used For?)

This guide answers the question, “what is Google Trends?” Below, you’ll get a quick summary and definition of Google Trends as well as a detailed explanation of what is Google Trends used for in marketing. By the end of this page, you’ll understand the most important aspects of Google Trends data and know what those … Read more

Why SEO Is Important for Your Online Success

If you’re new to the idea of search engine optimization (SEO) and wondering how it can be beneficial for your business, then this post is for you. Below, I’ll cover why SEO is important for your online success. As you’ll discover, good search engine optimization can improve a website’s overall searchability and visibility online to … Read more

Google Safe Browsing: What Is It & How It Works

This is a complete guide to Google Safe Browsing. Below, you’ll find out what is Google Safe Browsing and how it works to protect users on the Internet from malware, unwanted software, and social engineering attacks. You’ll also discover how Google warns users and website owners about unsafe content it identifies with Safe Browsing technology. … Read more

How Does Google Analytics Work? (Explained)

This guide answers the question, “how does Google Analytics work?” Below, you’ll find out how Google Analytics works for website tracking, data collection, and creating user reports for site owners to conduct analysis on their digital marketing campaigns. The ultimate goal here is to help you understand the complete process behind the Google Analytics tracking … Read more