In this article, you’ll learn how to create backlinks for YouTube videos.
The goal here is to help you rank your YouTube videos higher in Google’s search engine for its target keywords.
Fortunately, there are a variety of easy methods for creating backlinks to YouTube videos to improve the URL’s PageRank score. Which, in turn, can help to push its visibility up in the search engine results pages (SERPs).
Consider this your ultimate guide to search engine optimization (SEO) and link building for YouTube channels. And when you’re done with this page, make sure to also read this other article that lists out all of the ways you can create YouTube backlinks to a target website.
How to Create Backlinks for YouTube Videos
1. Create a Backlink from Your Blog
The first method for how to create backlinks for YouTube videos is to use your own blog to build a link.
You can put backlinks to YouTube videos within relevant content on your blog or create a dedicated post to highlight the video content. For example, if your content is about weddings, you could embed a video link about wedding dresses to add the user experience.
Videos are beneficial in how-to tutorials as well and give a more profound understanding of the instructions.
Embedding a video on your blog is easy. Click on the “Share” button from YouTube and copy the highlighted code. Paste the code on the spot where you want the video to appear on your blog post and it should appear automatically. Alternatively, you could just highlight a piece of text and turn it into anchor text with a backlink to your YouTube video’s URL.
2. Share the YouTube Video Link On Social Media
Social media platforms such as LinkedIn, Instagram, Twitter, Facebook, and Reddit have a significant impact on the performance and engagement of your YouTube videos and are excellent websites for social media link building.
Adding a backlink to your social network profiles every time you add a new video gives your video URL a new link and alerts your followers to view its content.
Many people spend a considerable amount of time on social media platforms, making it ideal to seek more viewership. Sharing your videos on social media with relevant hashtags also allows more users to find your content based on the topic in question.
And, the more your videos get watched and shared on social media, the more organic backlinks it will get on its own. So it pays to have an active social media presence when you’re doing YouTube link building for SEO.
3. Build Web 2.0 Sites and Link to the Video
Web 2.0 sites are another way to create backlinks for YouTube videos. And the most common sites for building Web 2.0 backlinks include WordPress, Tumblr, Weebly, Blogger, and Medium.
The flexibility and dynamics of Web 2.0 sites make it easy to embed YouTube videos. Plus you can have complete control over these sites when you create them for your brand.
Web 2.0 sites also allow users to interact and engage with videos by liking, sharing, and commenting. Using the right strategies to create Web 2.0 backlinks and surround them with relevant keywords will enable the site to rank higher on search engines. This will then increase the PageRank score for the site and improve viewership from your YouTube video links.
4. Create a Video Pin On Pinterest
Pinterest is a popular social media platform that helps spark inspiration for shopping and DIY projects. The platform has a pin feature that allows users to bookmark content they love. The pins enable guests to click through the embedded websites for more information.
Creating video pins to generate Pinterest backlinks for SEO is straightforward. Once logged on to your business profile, select “Create” and choose “Create Pin.” Drag and drop the link to your YouTube video, pick the perfect image, and add a descriptive title to your link. Once done, click Save to publish the pin and to create a backlink for the YouTube video.
5. Post a Backlink On Forums
Forums are online discussion places on specific niches and industries. These platforms allow members to give their opinions and clarify subject matters. They also allow you to post useful links to help support your arguments, thereby making forums ideal for your YouTube video links.
Finding popular and active forums is essential for engagements with your posts. Therefore, you should search Google to find the most popular ones to join or check out this forum backlink list to find a number of good options for building dofollow backlinks.
6. Build Backlinks from Blog Comments
Comments on blog posts are an excellent way to engage with the authors of the post and give your insight on the topic. The comment section also forms an ideal spot to put your YouTube video links.
However, your comment must make sense and add value to the post. Before you comment, ensure you read through the content so that your video is relevant to it.
Commenting with links is a good way for other bloggers looking to find valuable resources and links for their pages. If your content is excellent, the bloggers may consider embedding your videos into their future posts. But just remember that most blog comments are nofollow backlinks that may not pass much PageRank value for SEO rankings.
7. Use Automated Link Building Software
Building reliable partnerships for backlinks for your content at scale can be a tedious task. Nonetheless, you want to get valuable backlinks for your YouTube videos to improve your content discoverability.
Automated link building software brings solutions to this problem because it helps you to find quality backlink opportunities for your campaigns. These tools can crawl the Internet and identify linking opportunities for your videos and automatically get them placed on websites.
But keep in mind that you’ll need to set strict parameters to find high quality backlinks. Otherwise, automated link building may create bad backlinks that can be toxic to your website’s backlink profile.
8. Use the Broken Link Building Strategy
Broken links are links on websites that are no longer live or have an issue in their redirection path. Because of these problems, they do not direct you to the required web pages.
Therefore, broken links can be a good source for creating backlinks for your YouTube videos.
Various tools help you identify broken links on other websites, such as Ahrefs, Semrush, Moz, and LinkMiner. Once you identify a broken link with content that corresponds to your video content, there’s a chance to reach out to the webmaster and seize the opportunity to add your backlink as a replacement.
9. Publish a Press Release with a Video Backlink
Most people in business only use press releases only during product launches or when major news occurs at their company. However, there are many other opportunities to use press releases for SEO and creating YouTube video backlinks, such as hiring new staff, product detours, brand reviews, or website redesigns.
Once you have your story in mind, write it and identify the landing page for your release. Then ensure you embed a relevant video link appropriately in the content. Embedding video links on your press release can help to improve its views by nearly ten times more than plain text. Plus, every press release you publish gives you a new opportunity to create a link back to a video you want to rank higher in the SERPs.
10. Tell Other Bloggers About the Video
Collaborations with other bloggers are a quick way to promote your YouTube videos and get YouTube backlinks from their videos to your website. Bloggers have a network of their own loyal followers who keep track of the content shared by the authors.
However, it’s essential to consider linking with bloggers in your niche. This action will make it easier to add backlinks to your YouTube videos because the content will be topically relevant.
An effective way to let bloggers use your video backlink on their posts is through transcribed posts. This technique allows bloggers to use transcribed texts as content for their posts and then link to the video. By doing this, you’re also able to surround the YouTube video link with relevant keywords (called annotation text), which can aid in the passing of PageRank value by Google’s algorithm.
Creating Backlinks for YouTube Videos Summary
I hope you enjoyed this guide on how to create backlinks for YouTube videos.
As you discovered, there are a number of ways for creating backlinks for YouTube videos that you can use to increase the number of referring domains to the URL. This, in turn, can help improve the search engine ranking positions for the video in Google by increasing the PageRank authority for the video page.