Semantic SEO Definition & Meaning

What Is Semantic SEO?

Semantic SEO is the practice of optimizing content for a topic instead of a keyword. This is done by including semantically related phrases, entities, facts, and information to establish relational relevance to a topic.

The goal of semantic SEO is to provide a comprehensive answer about a topic to readers rather than focusing on answering a single query. When implemented correctly, the semantic SEO strategy delivers excellent ranking results for web pages because it builds more meaning and topical depth into the content.

Using keyword clusters, synonyms, and related terms in the content as well as the inclusion of structured data are among the most common semantic SEO strategies.

Creating a topic cluster with multiple web pages that explore different aspects of a single subject can also improve a site’s semantic SEO when linked together with keyword-optimized anchor text.

Visit the SEO Glossary

Go to the SEO Glossary to find more terms and definitions that relate to the field of search engine optimization.